Services
Public Diplomacy is a field of ever-growing significance. In a nutshell, the term refers to the entirety of measures a government or governmental organisation undertakes to improve its image among a wider public audience, particularly abroad. Influencing prevailing perceptions can help rectify misconceptions and improve political, economic and cultural understanding.
On behalf governments, ministries, embassies, and other official representations, bridge:media offers the following services:
- Integrated, cross-media Public Diplomacy solutions using Internet, print, TV and radio
- Speech writing
- Public diplomacy in crisis situations
- Internet image improvement concepts for countries
- Translation and interpretation of websites into various languages, hosting of online presentations
bridge:media supplies media on either side with information about the other. We assist Arab and foreign journalists by providing analyses, regional expertise, interview partners, and the best contacts in the public and private sectors. A large number of reports have been published in cooperation with, and facilitated by, bridge:media.
- Advice on editorial issues of interest
- Format development, proofreading, creative consultancy, design
- Media relations to facilitate coverage in leading Western and Arab media
- Advisory services for media visiting the Arab World
- Facilitation of familiarisation trips for journalists and liaison with relevant government authorities
- Analyses and studies of target demographics
